Hudson Jeans is a California-based premium denim line founded by Peter Kim in 2002. The brand has become a favorite among celebrities including Angelina Jolie, David Beckham, and Georgia May Jagger who was signed to a modeling contract by the brand in 2009. In 2013, the company was sold to Joe's Jeans for a reported $97.6 million.

"To create a brand, it has to start within. The whole company has to believe in this brand and want to do it with all their heart."